Enterprise Principle: European Technical, Serving China
Enterprise Goal: Building Sorbun brand as the first brand in the trade
Enterprise Spirit: Love life, love enterprise, and strive for dedication
Enterprise Philosophy: The team power keeping successful, and the excellent quality everlasting
Enterprise Location: To be the pacemaker in technical innovation
Enterprise Mission: Creating social wealth, and culturing future success
Enterprise Policy: The value maximization policy, creates the maximum life value for the employees, creates the maximum sales value for the agents, and creates the maximum survival value for the enterprise
Enterprise Fashion: Innovation, Steadiness, and High-efficiency
Quality Policy: Quality Superior, Designing Leading
Environment Policy: Saving resources, to sustainable develop
Managing Idea: Quality First, Service First, Agent First